For London's late-night venues
The operating system for the London nightlife floor. Built by an operator. Owned by you.
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You built the nightlife. You own none of the data. None of the guests.
MYSOVA returns the floor to the people who built it. Fill any night, on demand, without paying a platform for your own customers.
Sample dashboard
159
Check-ins
47
Active
92%
Return
Two products. One flywheel.
Guests use the app because the night feels alive. You use the dashboard because every check-in becomes operating signal. The more guests play, the smarter your venue gets.
FOR GUESTS
The Social Passport
Guests earn XP for checking in, discover venues, see who they've crossed paths with, climb leaderboards, and share their nights. They're not doing it for you. They're doing it for themselves.
Checked in
The Shard Rooftop
+50 XP earned
Leaderboard
THE FLYWHEEL EFFECT
Guests Check In
You See Data
You Act
Guests Return
MYSOVA
THE
FLYWHEEL
Every guest makes the next guest's experience better
FOR VENUES
Your Dashboard
Every check-in, rating, and return visit flows into your dashboard in real time. See who's in your venue right now, what brought them back, and how to bring them back again.

“The flywheel spins faster with every check-in. More guests mean richer data. Richer data means better campaigns. Better campaigns bring more guests back.”
Built for every kind of London venue
Built for the floor, not the boardroom
The dashboard keeps the real proof close: who came in, when the room moved, what brought them back, and where to act next.
Analytics that actually matter
Stop guessing which nights work. See check-in trends, guest demographics, retention curves, and revenue patterns, updated in real time.

See who's in. Right now.
Real-time visitor tracking, capacity monitoring, and VIP alerts. Know exactly what's happening on your floor before you walk it.

Fill quiet nights in 2 minutes
Create targeted promotions, run boost campaigns, and reach your regulars directly. No agency. No middleman.


Enough signal?
Claim the room before the next rush.
Free tier first. No card. Live in 5 minutes.
Plan it. Pack it. Prove it.
Plan, promote, and track every event from one place. See RSVPs, check-ins, and post-event analytics.


One login. Every venue.
Manage your empire from a single dashboard. Compare performance across locations, share team members, and spot trends portfolio-wide.

Venue operating system
The tools that tie the night together

Venue DNA
See how guests rate your venue across 10 dimensions: music, service, crowd quality, and more. Scores update in real time from verified visits.

Guest Check-in
Guests check in automatically via the MYSOVA app when they arrive. No scanning, no hardware, just real-time arrivals in your dashboard.

Team Management
Invite staff, assign roles, and manage access levels from one screen.

Venue Intelligence
SVS scores, portfolio health, momentum trends, and return visitor rates: your venue's vital signs at a glance.
The Signal Loop
The first guest sets it off.
No staff script. No hardware ritual. Every verified visit turns into floor intelligence, then into the next move you can actually make.
0
new devices
5 min
claim to live
live
check-in feed
Verified arrival
01
A guest checks in
The visit is confirmed by the MYSOVA app, not guessed from a mailing list.
Live floor signal
02
The room starts speaking
Capacity, return rate, and dwell time update live as the floor fills.
Operator view
03
Patterns become visible
Your dashboard shows what is filling, what is fading, and which segment is worth acting on.
Next action
04
You move before the floor cools
Send a boost, launch an offer, or prep the next night from the signal already in hand.
Verified visits become the operating signal.
live without extra hardware










